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The national denomination specifically dedicated to varietal wines reframed French wine for Americans when it was introduced as a new category a decade ago—here’s why VDF wines still matter
Vin De France Retail Promotions to Support Your Wine Sales
Anivin De France organizes retail promotions across the country to support Vin De France wine sales through in-store tastings, merchandising and POS materials, advertising, and special events, at no cost to you. In-store tastings are truly the best way to introduce the excellent quality to price ratio of these wines to your customers. Contact us:
Liberty for Winemakers, Accessible French Quality, and Creativity
Vin De France allows for the freedom to create wines that correspond to the needs of the consumer by sourcing the grapes from all across France. Winemakers can use the same grape from different growing French regions, or mix and match grapes from different regions. This freedom allows winemakers to get creative and deliver the best quality of wines. Vin De France wines feature clear and attractive labels, ensuring that your customers get the flavor profile they are expecting for an affordable price and greater profitability.
Why the Vin De France Category Captures Growing U.S. Market Share
The growing success of Vin De France throughout the years has been the result of a new wave of creativity among French winemakers, free to blend grapes from different regions and innovate to create a true, universal wine. Some innovative winemakers are starting to utilize Vin De France to push boundaries at higher price points as well. Vin De France wine exports to the U.S. increased in 2020 by 12 percent versus 2019, representing 1.7 million nine-liter cases. Check out the strong selling points of this category.
Best Value Vin De France Selection: A Competition for Vin De France Wines
Every year Anivin De France and the French Union of Oenologists organize the Best Value Vin De France Selection—a blind tasting and competition for Vin De France wines with grape varieties on the label. One of the key characteristics of this blind tasting competition is its jury, which includes buyers and importers from the international retail market who select cuvées with the flavor profile to match the expectations of a great number of consumers. Get in touch and be part of the jury.
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